SRAM Rival AXS Hydraulic E1 Disc Shift-Brake System

More Information
Brand	SRAM
Colour	Black

SRAM is a privately owned American manufacturer of bicycle components, which can be found on all types of bicycle worldwide. They specialise in transmission, brake, suspension and wheel systems and offer their components under various other brand names such as Rockshox, Zipp, Quarq, Truvativ and Avid.

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SRAM Rival AXS Hydraulic E1 Disc Shift-Brake System

Details

Have it all.

Effortless one-finger braking and fully wireless shifting with peerless ergonomics. SRAM redesigned SRAM's controls with a higher brake lever pivot, so stopping from the hoods uses 80% less effort than before. But stopping is only one part of the equation, so SRAM increased the range of SRAM's Reach Adjust while also eliminating the possibility of finger pinch under hard braking. Lighter weight, more powerful braking, and better fit for a wider range of hand sizes: all that's left for you is pedaling.

Technology

Reach Adjust

Brake lever fit and feel is a personal thing. Riders have individual positioning preferences, as well as unique hand sizes and finger lengths. Reach Adjust makes it easy to adjust your lever for maximum one-finger control for everyone.

eTap

All of the underlying tech in SRAM's new SRAM RED eTap groupset, such as wireless shifting, advanced battery power management, and mechatronics technologies, are meant to serve one ultimate purpose: to facilitate the most intuitive and consistent shifting available. This shift logic is called eTap. Right lever makes it harder, left lever makes it easier, both levers shift the front derailleur. Simple, unmistakable, and intuitive.

AXS

AXS is SRAM’s new bike component integration system that connects electronic bicycle components and software. The SRAM AXS app allows riders to see battery status, change component behaviour, personalise controls, get maintenance reminders, and update firmware.